Work > Marketing
Need an audience?
I have spent the vast majority of my professional life working in a marketing capacity, most notably as the founder of a successful e-commerce only agency as well as as the Technical Director at The Marketing Eye.
My specialisms form around data collection, both of a new audience as well as their habits as you engage them through a funnel.
What I don't focus on:
- amount of new traffic (although new traffic does come through channels like Google Ads)
What I do focus on
- quality of traffic
- conversion rate of traffic
If you feed more quality into the top of the funnel, more quality appears at the bottom – as long as the right steps are taken throughout.
If you'd like to have a chat about your marketing challenges, contact me.